EvenMoney Sports Marketing

By Guichard Cadet I have often wondered why no player is referred to as “the next Scottie Pippen”. The man has 6 championship rings with th...

Societal Implications of the NBA Dress Code By Guichard Cadet This past week NBA Commissioner David Stern put on his “throwback” thinking ca...

by Guichard Cadet Fast forward to the 2004 off-season and nearly everyone is lambasting Isiah for overpaying to acquire Jamal Crawford. On i...

It is sad to say but Vince Carter is truly the piece that will get move to acquire such a big man.Carter fills the one major void that any f...

Back in April I wrote an article on how sports teams jockey for position in the New York / New Jersey area. Yesterday, the New Jersey Nets t...

At the 4 & 5 the Nets have offensive talent (Krstic), bangers (Collins and Jackson) and outside threats (Robinson, Padgett and Murray). ...

by Guichard Cadet In mimicking this city regulation, the Mets only hit for a few games or series at a time. In the month of August, they had...

by Guichard Cadet It really is time for an adjustment or else the progress the rest of the team has made will result in a Wild Goose chase i...

Although fame is often fleeting, for some it has a lasting effect as to how they live the rest of their lives when the glare of the spotligh...

by Guichard Cadet This year they should not be fooled by their record. The Mets must go into a selling frenzy, and take back prospects in ex...

by Guichard Cadet Individually all three draft picks were solid, as was the acquisition of Quentin (Q) Richardson. Yet, except for Frye wh...

by Rob King Renowned poet and musician Gil Scott Heron said that Black people never die in scary movies because they can hear the music tha...

by Guichard Cadet But this past Saturday night, Tyson went from Iron Mike to becoming the major irony confronting people of color worldwide....

by Guichard Cadet Oddly enough right after the first loss in Greece, Larry Brown had begun separating his coaching and reputation as the rea...

by Rob King Dr. James Naismith would be proud to see the remarkable run of his fellow country man and regular season MVP Steve Nash. Over t...

It is easy to play ‘Chicken Little’ and exclaim the season over, because these past losses are a stark reminder of last year’s lost season w...

by Rob King It’s now obvious where the Scarecrow, Tin Man and Lion obtained their brain, heart and courage. All items came courtesy of the W...

When it comes to what plagues the NBA, many point to the lack of fundamentals exhibited by the league’s new entrants. If either of these tea...

by Rob King For authentic hoop heads the 2005 playoffs have been entertaining. Personally I have been rolling with the Wildcats as former Un...

by Rob King A playoff series loss to the Mavericks would further cement the Rockets M and M boys’ reputation for melting in the playoffs. M...

With one week of NBA playoffs done, it is rather easy to discern the trouble spots for a team’s losing ways. 3 & 6 match-ups – The Truth...

In contemplating a return to coaching, Phil Jackson has placed himself in the unenviable position of being seen as a weary, wayward traveler...